A new way to do influence marketing by using the power of people called Social Influencers. Our mission is to connect brands and these people to create a word-of-mouth effect on social media networks.
Social media platforms have become an integral part of the marketer’s strategic plan. In today’s digital world, brands must meet customers where they most frequently are – online. Everything has gone mobile including customer buying patterns and behaviors. Businesses now dedicate most of their time and marketing budget on building content that resonates with people,
Social media has unquestionably changed the world. It has transformed how we live, the way we communicate, stay informed and even the way businesses operate. Despite speculation around the negative impacts it may have on mental health if overly abused, millions of people are using it for the greater good. Societies are coming together to
Advertising has certainly evolved dramatically over the years, however its purpose has remained the same – to persuade a group of people to believe in something, buy something or act on something. The way in which a message is presented, has also evolved. Once upon a time, ads were exceedingly product-focused. In the early 1900s
Social media influencers are people with a significant number of subscribers/followers across various social media platforms. They use global platforms with a wide userbase, such as Instagram, TikTok, Twitter, YouTube, or Twitch. They can reach and influence their large audiences quickly and independently. Research shows that more than 3 billion people worldwide are active social
Gone are the days when there was little competition. Today, brands are competing on every possible front. This is why brands are investing heavily in marketing. Whether it is digital or on-ground marketing, brands are adopting every strategy to stay ahead of their competitors. Word of mouth marketing is still considered one of the most
The field of digital marketing is loaded with confusing jargon and this is something that makes it very fascinating. Similarly, one of the most confusing terms that come across are remarketing campaign and retargeting campaign. Brands require both but they both have their separate identities and roles to play in digital marketing strategies. A smart
Businesses require positive word of mouth that can help them in generating genuine responses from the customers and buyers. Brands try different strategies and hire multiple strategists. Their job is to suggest ideas that can get them a great response from the customers after experiencing the services. Everything revolves around the after sales process. If a
Finding the right influencers for your business can be a turning point. Moreover, people trust influencers and look for their recommendations. According to a survey conducted by Influencer Hub in 2020 proved that 49% of consumers listen to what influencers say and post. Also, this percentage of influencer audience depends on the influencer recommendations. Using
Online advertising has shaped up very well in the last few years. Brands, nowadays, give more importance to digital marketing. Businesses have started to invest time and budget in retargeting, remarketing, social media marketing and digital buzz etc. For any brand or business, it is essential to be seen by its audience. The audience, in
The world of digital marketing is loaded with various concepts and different ideologies that support businesses in one way or the other. Every business organization, these days, has its digital wing. A digital wing is a department in organizations where social media teams, digital branding teams, content writers and search engine optimizers work together to