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Recent Articles

Brands need recognition and appreciation at every level. Brand managers constantly lookout for ways to keep their brands highlighted for one thing or the other. In the modern world, digital plays an i...

Monday, 08 Feb 2021

Gone are the days when there was little competition. Today, brands are competing on every possible front. This is why brands are investing heavily in marketing. Whether it is digital or on-ground mark...

Monday, 01 Feb 2021

Social media has created many professions that nobody could think of a decade ago. There are many benefits of online platforms and apps, one of them being the opportunity to follow your passion and ev...

Monday, 25 Jan 2021

The field of digital marketing is loaded with confusing jargon and this is something that makes it very fascinating. Similarly, one of the most confusing terms that come across are remarketing campaig...

Monday, 18 Jan 2021

Businesses require positive word of mouth that can help them in generating genuine responses from the customers and buyers. Brands try different strategies and hire multiple strategists. Their job is ...

Thursday, 14 Jan 2021

Finding the right influencers for your business can be a turning point. Moreover, people trust influencers and look for their recommendations. According to a survey conducted by

Monday, 11 Jan 2021

Online advertising has shaped up very well in the last few years. Brands, nowadays, give more importance to digital marketing. Businesses have started to invest time and budget in

Monday, 04 Jan 2021

Believe it or not but people are brand conscious these days. They want to buy brands that have impeccable and unmatched brand perception. Impressing people by using high-end brands is nothing new and ...

Monday, 28 Dec 2020

The world of digital marketing is loaded with various concepts and different ideologies that support businesses in one way or the other. Every business organization, these days, has its digita...

Monday, 21 Dec 2020

In the corporate world, one thing that is of great significance is “trustworthiness”. Trust is earned and once the trust is earned by the brands and businesses, goodwill follows them everywhere. B...

Monday, 14 Dec 2020