Businesses require positive word of mouth that can help them in generating genuine responses from the customers and buyers. Brands try different strategies and hire multiple strategists. Their job is to suggest ideas that can get them a great response from the customers after experiencing the services. Everything revolves around the after sales process. If a
Finding the right influencers for your business can be a turning point. Moreover, people trust influencers and look for their recommendations. According to a survey conducted by Influencer Hub in 2020 proved that 49% of consumers listen to what influencers say and post. Also, this percentage of influencer audience depends on the influencer recommendations. Using
Online advertising has shaped up very well in the last few years. Brands, nowadays, give more importance to digital marketing. Businesses have started to invest time and budget in retargeting, remarketing, social media marketing and digital buzz etc. For any brand or business, it is essential to be seen by its audience. The audience, in
Believe it or not but people are brand conscious these days. They want to buy brands that have impeccable and unmatched brand perception. Impressing people by using high-end brands is nothing new and people prefer to associate with brands that are high quality and famous. This makes it challenging for brands to stay ahead of
The world of digital marketing is loaded with various concepts and different ideologies that support businesses in one way or the other. Every business organization, these days, has its digital wing. A digital wing is a department in organizations where social media teams, digital branding teams, content writers and search engine optimizers work together to
In the corporate world, one thing that is of great significance is “trustworthiness”. Trust is earned and once the trust is earned by the brands and businesses, goodwill follows them everywhere. Brands and businesses require the help of trusted micro and macro-influencers and corporate ambassadors to create a positive, truthful and admiring image of them.
Ever since the coronavirus pandemic wrapped the whole world and its presence, several businesses and brands have reevaluated their marketing efforts whether it involves conventional ad placements, or using influencer networks or platforms. Influencer marketing has especially taken a huge hit since companies tend to get most of their viewing audience online, especially on blogs
The world is no more the same place than it was a year ago as the Covid-19 Pandemic completed its first year. Extensive researches are in the process to control the pandemic but we still don’t have any end date for it. Covid-19 completely changed the way businesses function and, the digital marketing industry was
Nano-ambassadors, or nano-influencers, are social media users with between 1,000 and 5,000 followers, and they make up the majority of influencers on Instagram. As of the end of 2018, 52% of influencers were nano-ambassadors. As trust in influencers with larger followings continues to wane, micro and nano-ambassadors are becoming the go-to for brands across the
As a business, raising brand awareness may be one of the top goals for you. Of course, every business wants to be the talk of the town, ingrained in the routines of the people. This is probably the reasons why businesses turn towards viral marketing to raise their brand’s reach and awareness. In this article,