Influencers in marketing have become widespread in the last few years. This is why, regardless of your business, you should align your marketing strategy with influencer marketing. In fact, research has shown that influencer marketing can improve brand engagement by 77% and website traffic by 56%. Therefore, sharing your marketing approach with the appropriate influencer can accelerate
If you had heard the term “micro-influencer” ten years behind, what had you thought it referred to? Probably some kind of technical or even medical device. Currently, a micro-influencer is very important in every business strategy. They definitely came to stay between us and soon they may become a fundamental tool to make your business
We all know that influencer marketing has been one of the more popular marketing trends in the past few years. The progress of social media and its integration with businesses opened many doors to different business strategies. What is recently becoming a boom is the impact that influencer marketing has on the healthcare industry. At
Every business needs investments. There is no other way to make any progress. The return on investment is the true measure of success. Every company is looking for new methods and strategies to improve its ROI, whatever the investment is. Lately, influencer marketing has been one of the most efficient marketing strategies for social media.
The popularity of social media gave birth to many excellent marketing options. Even though they started as a social platform for personal communication, social networks quickly became a powerful business tool. Social media is also responsible for creating many advertising strategies, and one of the most popular ones is influencer marketing. The concept is straightforward;
Influencer marketing is at its peak today, and it is the go-to strategy for spreading brand awareness or working on improving brand image. But, influencers are also beneficial in other business areas. For example, did you know you can quickly drive sales with social media influencers? Whether this is new information for you or not,
Influencer marketing is viral today. It works, it is efficient, and you should definitely consider this strategy for advertising your company. Hiring an influencer is a recruiting process like any other. You need to assess their previous work and find the one that best fits your needs. We want to help out in the decision-making
Every business that wants to attract an audience and establish itself as a leading brand is definitely going to need a bit of help getting to that point. Nowadays, social media platforms are the main place to advertise, and the fastest way to reach the largest number of users is by partnering with influencers. However, finding the
Nano-ambassadors, or nano-influencers, are social media users with between 1,000 and 5,000 followers, and they make up the majority of influencers on Instagram. As of the end of 2018, 52% of influencers were nano-ambassadors. As trust in influencers with larger followings continues to wane, micro and nano-ambassadors are becoming the go-to for brands across the
As a business, raising brand awareness may be one of the top goals for you. Of course, every business wants to be the talk of the town, ingrained in the routines of the people. This is probably the reasons why businesses turn towards viral marketing to raise their brand’s reach and awareness. In this article,