Reaching more customers is one of the most challenging aspects of running a business. The earlier stages after launching are particularly more hectic. As a new market entrant, you may not have the budget or experience to beat the existing competition. While there are various ways to reach your target audience, most come with concerns.
Instagram influencers are all the rage these days. As the realm of marketing continues to evolve, so do the strategies involved in it. Even though influencer marketing is not new, the boom of social media has given rise to a plethora of influencers helping brands up their marketing game. Instagram, which started off as a
Nano-influencers are the fastest-growing Instagram influencer segment today. Typically, they have between 1,000 and 9,000 followers, and brands large and small are turning to them due to their high user engagement and authentic tone. But since they have a lower profile, finding and engaging with them can be a challenge. That’s where PopTribe can help.